1. Not Optimizing Product Pages

One of the most common eCommerce SEO mistakes is failing to optimize product pages. Your product pages are where customers go to learn more about your products and decide whether or not to make a purchase, so it’s important to make sure they are optimized for both search engines and potential customers. 

2. Not Building Backlinks

Backlinks are perhaps one of the most important ranking factors for any website. These are links from other websites to your website, and they act as a vote of confidence from the linking website. The more backlinks you have, the higher your website’s rank will be in search engine results.

Unfortunately, many eCommerce websites fail to build backlinks, and as a result, they don’t rank as well as they could. If you want to rank well, you need to make sure you’re building backlinks from high-quality websites.

3. Failing to Use Schema Markup

Schema markup is basically a code that you can add to your website that’s designed to help search engines understand your content. It can help your website rank higher in search results and can also help your website appear in rich snippets, which are special search results that include additional information about your website.

Unfortunately, many eCommerce websites don’t use schema markup, which is a missed opportunity. If you want to take advantage of schema markup, you need to add it to your website.

4. Not Optimizing for Local Search

If you have a brick-and-mortar store or if you serve customers in a specific geographic area, you need to make sure you’re optimizing for local search. Local search optimization is the process of optimizing your website for local search results.

To do this, you need to make sure your website is listed on local directories and that your NAP (name, address, and phone number) is consistent across the web. You should also consider creating a Google My Business listing.

5. Lack of Engaging Content 

Your website’s content is one of the most important ranking factors. Search engines want to see well-written, informative, and engaging content. If your website’s content doesn’t meet these criteria, it’s likely that your website will not rank as high as it could in the search results.

To ensure your content is engaging, make sure you’re writing for your target audience. Write content that is informative and interesting, and use keyword-rich titles and descriptions to help your content rank higher in the search results.

6. Not Tracking Your Progress

Last but not least, it’s important to track your progress to see how your eCommerce SEO efforts are paying off. This can be done by tracking your rankings in search engine results, as well as your website’s traffic and conversion rate. By tracking your progress, you can make necessary adjustments to improve your results.

Conclusion

Ecommerce SEO is a powerful marketing tool that can help you improve your website’s visibility in search engine results and drive more traffic and sales. However, eCommerce SEO can be challenging, and it’s easy to make common mistakes that can hurt your results. By knowing these mistakes and avoiding them, you can improve your eCommerce SEO results and grow your business.

Do you want your website to perform well online and gain more customers over time? We are a Tulsa search engine marketing and web design agency that stands as your partner in growing your business online. If you want to look good, get found, and stay on top of the competition, we would love to partner with you.

To be a successful copywriter, certain skills and qualities are essential. Here are some of the most important:

A Knack for Persuasion: A successful copywriter must be able to persuade their audience to take action, whether buying a product, signing up for a service, or even just clicking on a link. That requires understanding human psychology and the ability to craft a compelling argument.

Excellent Writing Skills: Obviously, a copywriter must be able to write well. That means having a strong command of grammar, syntax, and style. A good copywriter is also a master of persuasion, using words to influence and persuade their reader.

Creativity: A successful copywriter must be able to think outside the box and come up with creative solutions to problems. They need to be able to see things from different angles and come up with fresh ideas that will capture the attention of their target audience.

Attention to Detail: A good copywriter must be able to pay attention to detail and spot errors that could potentially turn off their audience. They need to be able to proofread their work and catch any mistakes before it goes to print.

Flexibility: A successful copywriter must be flexible and able to adapt to different situations. They might be asked to write for a diverse audience or target a different market, and they need to be able to adjust their style and approach.

Why You Should Invest in an Excellent Copywriter

As a business owner, you know that effective marketing is essential to your company’s success. And one of the most important elements of effective marketing is great copywriting, which experienced digital advertising agencies can offer.

Copywriting is the art and science of developing persuasive, interesting, and compelling copy that persuades people to take some kind of action. It can be used to sell services, promote products, or simply to get people to read and engage with your content.

No matter what your goals are, an efficient copywriter can help you achieve them. Here’s how:

They Can Help You Clarify Your Message

If you’re unsure what you want to say or how to say it, a good copywriter can help you clarify your message. They can ask the right questions to help you figure out what you want to say, and then they can craft your message clearly, concisely, and easily understood.

They Can Help You Reach Your Target Audience

Copywriting is all about persuasion. And to persuade someone to take your desired action, you need to know who your target audience is and what they want. A good copywriter can help you identify your target audience and determine the best way to reach them.

They Can Help You Stand Out from the Competition

There’s a lot of noise out there, and it can be challenging to get noticed. But a good copywriter can help you create compelling copy that will make you stand out from the crowd.

They Can Help You Save Time

Crafting a great copy takes time and effort. If you don’t have the time or the inclination to do it yourself, a good copywriter can save you a lot of time and hassle.

They Can Help You Make More Money

At the end of the day, the goal of most businesses is to make money. And a good copywriter can help you do just that. A good copywriter can help you increase sales and boost your bottom line by creating persuasive, compelling copy.

Conclusion

A good copywriter can be a valuable asset if you’re looking to take your business to the next level. A copywriter can help you create compelling, persuasive, and exciting content that can help you attract and retain customers. If you’re unsure where to start or need help refining your message, consider working with a professional copywriter.

As a digital advertising agency in Tulsa, our professionals at Hashty Techie LLC Design provide high-quality web design and digital marketing services to businesses around the area to help them grow their businesses. We also offer copywriting services to help our clients create compelling, effective content for their websites and marketing materials. Get in touch with us today to learn more about how we can help!

SEO can attract more visitors to your site, and it can also help you convert more of those visitors into customers or clients. In other words, SEO can help you boost your business, especially with two main types of SEO: on-page SEO and off-page SEO.

On-page SEO is the optimization of your website’s content and design. This includes things like making sure your website’s title tags and meta descriptions are optimized, as well as making sure your website’s content is relevant to the keywords you’re targeting.

Off-page SEO, on the other hand, refers to the optimization of your website’s external factors. This includes things like building backlinks to your website and creating social media profiles for your business.

Aside from that, there are also several techniques for search engine optimization to consider, such as:

1) Content Marketing

Content marketing is defined as a strategic SEO marketing approach focused on creating valuable, relevant and consistent content. This should be able to attract and retain a clearly defined audience. Along with that, content marketing ultimately drives profitable customer action.

Content marketing aims to attract and retain clientele by consistently creating and curating relevant and valuable content for those potential leads. This is made with the intention of changing or improving consumer behavior.

It is an ongoing process that is best integrated into your overall marketing strategy, and it focuses on owning media, not renting it. Owning great content entails that your business has plenty of good reputation.

2) Mobile Optimization

As the world finally becomes increasingly mobile, it’s important to make sure your website is optimized for mobile devices. Mobile optimization involves making your website more user-friendly for mobile devices, which can help increase SEO rank.

A few things must be considered when it comes to mobile optimization. First, you want to make sure that your website is responsive. This means that it will adjust to fit any screen size. Second, you want to make sure that your website loads quickly. Mobile users often don’t have the patience to wait for a slow website to load. 

3) Local Search

Businesses focusing on local search is one of the most important techniques when it comes to SEO. It is the process of optimizing your business website for local search results. Local search is different from organic search because it considers the user’s location. 

For example, if someone searches for “pizza,” they will see different results depending on their location. If they are in New York, they will see pizza places in New York. But if they are in Los Angeles, they will see pizza places in Los Angeles. It can help to indicate the location on your business website.

Conclusion

These three essential techniques should be used to optimize website content for search engines and improve mobile optimization and local search results in 2022. By focusing on these key areas, businesses can ensure that their website will garner a high SEO rank and become visible to potential customers.

Looking for an SEO agency in Tulsa? Hashty Techie LLC Design aims to serve our clients a variety of high-quality digital marketing services and work at a reasonable price. Get in touch with us now!

Nothing makes you feel better than a brand-new website design for your company. You eagerly anticipate the interest of your potential clients in seeing how great it appears and functions.

It could seem that you must update your website frequently to stay up with the technology’s allegedly ongoing advancements: new software, new internet access, and new advertising strategies. 

But is continuous change actually required? The sections below examine the reality of the situation.

Monitoring SEO Updates

Updating a site’s design is one of the most popular ways to keep your SEO strategies current. For instance, Google has incorporated Authorship in its search engine rankings over the past five years. Google stopped utilizing Authorship in its rankings until lately. 

During this time, authorship code had to be hardcoded into web pages. Knowing when your design needs a little modification is a fantastic approach to staying current with SEO strategies, which are continuously evolving.

The Risks of Changing Too Frequently

Some website managers develop an unhealthy addiction to the notion of ongoing redesign, but this can be harmful. Search engine results may suffer if a site is completely rebuilt. 

This may happen if you build a brand-new website but don’t utilize the same URLs. One of the best things you can do for your website is to make it more durable because this enables organic SEO growth. 

An advantage of an established website is that it will benefit from a higher Google page rank.

The quantity of returning customers to your website has an impact on your rankings. However, a site design that is continually changing could annoy and turn off your regular visitors. Most consumers prefer familiarity and love pages that are simple to navigate. 

In order to avoid drastically altering the user experience, websites with big followings frequently make their modifications extremely discreetly and gradually.

When to Change the Design of Your Website

A decent general rule of thumb for website appearance is to redesign it every eighteen months to two years. You’ll know when that upgrade is required in a few specific circumstances.

The first is whether your website is out-of-date. Although it may seem obvious, there are a startlingly large number of out-of-date websites on the internet. 

Give your website a fresh, contemporary look if it operates slowly, has a loud or congested design, or otherwise has an old-fashioned appearance.

Next, if mobile users cannot access your website. Almost everyone has a smartphone these days. Your website should display flawlessly on both a laptop and an iPhone screen. 

You must switch over to a responsive website design as soon as possible if your website is not mobile-friendly.

Finally, make the change when you believe it will increase user experience. Analyzing analytics from the previous several months can give you a lot of useful information about how people use and interact with your page. 

You should keep this in mind when you make adjustments, aiming to improve and enhance the user experience by streamlining operations for them. Simply put, you want customers to interact with your website more and more frequently.

Conclusion

A website update does not necessarily include a thorough redesign or aesthetic transformation. The best changes for your website will be subtle yet effective ones. It needs to be directed toward your clients or website visitors. 

You want internet users to visit your website, find out more about your company, and purchase your goods and services more than anything else. You need a basic, user-friendly website that appears professional and lovely.

Hashty Techie LLC Design will be your partner for your website design in Tulsa! We’re a Tulsa web design company and digital marketing group that aims to serve our clients high-quality work at a reasonable price. Call now for a consultation on your website!

There are many simple ways to boost your business’s online presence. Here are eight of them:

1. Launch Your Own Website

Having your website is one of the best ways to establish an online presence for your business. It may sound basic to you, but allowing your target customers to find you is necessary. It’s a platform to showcase your products or services, share your company story, and connect with your target audience.

Though launching a website comes with an investment, it’s easier to do this now than ever before. You can try it out through website builders, and if you don’t have time, you can work with web design and SEO companies.

2. Create Social Media Accounts for Your Business

Social media is a powerful tool for businesses. It allows you to connect with your audience, build relationships, and grow your brand. For best results, ensure your business has active social media accounts on your target audience’s platforms. It costs nothing to be a part of these platforms, so utilize this opportunity to reach a wider audience.

3. Produce Content Consistently

Consistently producing high-quality content is a great way to attract attention to your business online. Whether you’re blogging, creating video content, or posting on social media, putting out regular, valuable content will help you build an audience and establish your online presence.

4. Build Your Email List

An email list is a valuable asset for any business. It allows you to stay in touch with your customers and prospects and is an excellent platform for promoting your products or services. Ensure you’re collecting email addresses from your website visitors and using them to build your list. Then, you can send emails that carry blog posts, news, product promotions, and special deals.

5. Get Listed on Established Sites

There are many established websites and directories that list businesses in specific industries. Getting your business listed on these sites can help you reach a new audience and build your online presence.

6. Use a Personal Approach

When promoting your business online, it’s important to remember that people are interacting with you as a person, not just a business. Use a personal approach in your interactions, and make sure your tone is friendly and approachable.

7. Connect with Other Businesses

Reaching out to other businesses in your industry is a great way to build relationships and grow your online presence. Connect with companies on social media, collaborate on blog posts or videos, and guest post on each other’s websites.

8. Invest in Internet Advertising

Internet advertising is a great way to reach a larger audience and promote your business. Invest in paid ads on social media or search engines, or use Pay-Per-Click (PPC) marketing to drive traffic to your website.

Final Thoughts

Boosting or maintaining your business’s online presence should be a regular part of your marketing operations. By performing consistently on these platforms, you maximize opportunities for your brand, leading you closer to your goals.

Learn more about boosting your online presence through search engine marketing in Tulsa with Hashty Techie LLC Design. We are the best Tulsa SEO agency, and our services extend to digital marketing, website design, email marketing, copywriting, and more. Message us for a discovery call today.

The process entails more than just designing and developing a website, and many businesses are unaware of this. You must consider content marketing and search engine optimization (SEO) to increase website traffic.

You must make sure that the web design company you choose to work with provides complete services if you want to build a solid online presence. A top-tier web design firm will handle the hassles and challenges of building a popular, user-friendly website.

Your website can be used as your primary contact with your intended market. That is why you’ll need a professional web design company’s assistance to optimize your website. To understand better, continue reading this article. We have compiled the reasons why you should invest in professional website design services:

1. Helps Save Time and Money

A site needs to be kept up to date. If you are busy running your business, you might not have the time to update your website regularly. A professional web design firm can help take care of the day-to-day maintenance of your site so that you can focus on more important tasks to grow your business. 

2. Helps Increase Traffic to the Site

You may have many new customers, but are you converting them into loyal repeat buyers? An expert web design team can help optimize your website to convert potential customers. 

When working with a professional web design team, you will see a considerable increase in the number of visitors to your website. Through their expertise and experience, your target audience will be able to find your site easily online.

3. You Can Have a Dedicated Website Manager

Possessing a web address is not enough to have a successful online business. You must make sure that your website performs well.

Different companies have different needs and requirements. A professional web design company will create a highly optimized site for your business’ specific needs.

A website that is aesthetically appealing and optimized for search engines will be more effective. Ask your designer to make your website easy to navigate. That will allow your customers to find the products and services they’re looking for. 

Conclusion

Building a successful online business is no easy feat, but with the help of a professional web design team, you can achieve great results. A well-designed and optimized website will increase your company’s exposure to your clients and potential customers.

Similarly, you must work with a team of experts to make it easier for your business to compete with larger corporations. Remember, today’s market is competitive, and you need a website that is attractive, responsive, and caters to a broader audience. 

If you need a web design company in Tulsa to help achieve your goals, Hashty Techie LLC design is the best for you! Our team specializes in web design, online marketing, and SEO. Get in touch with us now for more details. 

How to Build Your Brand through Web Design: A Quick Guide

1 – Select the Right Colors

Colors are essential when it comes to branding. It defines your brand and creates a particular mood and feeling in your audience. According to Color Theory, “Color affects mood, emotion, and appetite.”

You need to select the right colors that can express the right feeling. Your brand needs to be consistent in order to be effective. When designing your website, choose a color that can represent your brand’s personality, so you can implement it on every page of your website. Use red for a romantic, passionate brand; use blue for a calm, trustworthy brand; use green for a natural, healthy brand; use yellow for a friendly, fun brand; use orange for an exciting brand. Also, make sure to maintain the same color throughout all your branding materials.

2 – Put Personality into Your Brand

After choosing the color for your brand, make sure you put personality into your brand. According to WebpageFX, “A successful brand doesn’t just create an association with a company’s values; it goes further by creating an emotional response.”

When people look at your brand, they should feel something. The words, images, and other images should tell your audience how you want them to feel about your brand, which is the emotional response you want them to have. When people look at your brand’s website, they should feel something. If you have an eCommerce website, you want your customers to feel happy, excited, and satisfied with your products.

3 – Tell Your Story

A brand is much more than just a logo. It’s the story of your business. According to WebpageFX, “Storytelling is essential to effective branding because it creates a connection between the brand and the customer.”

You need to tell your audience your brand’s story. It can be through media, social media, or content that you publish on your website. Your audience needs to know more about your brand. It’s not enough to just show how your products or services can help them. They need to know that they can trust you, they can count on you, and they can expect the best from you.

4 – Present Value Proposition

Your brand needs to tell your audience what they will get from you. Your website is the perfect place to tell your audience what they can expect from you with your products and services. According to WebpageFX, “What’s in it for them is a key element of a good business story: the value proposition.”

Your value proposition is important. It’s not enough to just say that you will take care of them and you can be trusted. You need to show them that you can provide them with the best possible service and the best possible products.

Conclusion

If you want to get customers, you first need to build a brand. Create an image that can define your business and differentiate you from your competitors.

Should you need a digital marketing agency in Tulsa, contact Hashty Techie LLC Design. We are a Tulsa Web Design Company and Digital Marketing Group. Our mission is to serve our clients high-quality work at a reasonable price.

The problem with most companies, particularly small businesses, is that many don’t know what they’re doing. This is where partnering up with an SEO agency comes in since they can help your business reach the next level online. By partnering with an SEO company, you’ll be able to focus on more important things, like managing your business and creating new leads.

Here’s a deeper look into how an SEO agency can benefit your business’s ranking on Google:

1) They Can Find the Ideal Keywords

Often, owning the top ranking for a keyword doesn’t necessarily mean you’re going to see the traffic you’re looking for. However, having the best keywords in your website’s meta tags and descriptions can help you get more traffic from specific searches.

Having the right keywords can also decrease the traffic from other competitors on the web. The result is that your company will be more likely to receive more traffic from sources that could benefit your business’s success in the long term, as well as rank higher on the search engine.

2) They Can Optimize Digital Content

A business website is useless if it doesn’t have the right type of content to give potential clients the answer to the questions they’re looking for. An SEO company can help your business create better content that is relevant and appealing to your target demographic.

Whether it’s your website, social media page, blog, or videos, all of these content types can be optimized for Google, which can ultimately result in more traffic. At the same time, optimizing digital content helps your company get more leads from specific searches.

3) They Can Strengthen Social Media Presence

Speaking of social media, it has been a game-changer in terms of marketing and is still highly important to a website’s ranking in search engines. It’s a must to understand what people are posting and try to find to know how you can strengthen your presence online.

Many businesses have found success by promoting their blogs and company websites on social media. Needless to say, social media is still a major factor in whether or not your website will achieve its SEO goals.

4) They Can Generate High-Quality Backlinks

The fact is, backlinks are still just as important as ever for your company’s ranking on Google. This is because Google and several other search engines are always updating their algorithms to find the best content on the web.

The more high-quality and relevant backlinks your company has, the better your company will do online. And luckily, an SEO company can help your business get both internal and external backlinks by using relevant keywords within your content and utilizing other websites.

Conclusion

As you can see, an SEO agency can benefit your company’s Google ranking. However, it’s a must for businesses to keep in mind that SEO results can vary from business to business. Match up with the best services that can elevate your brand.

Looking for an SEO agency in Tulsa, OK? Hashty Techie LLC Design has a mission to serve clients with high-quality work and SEO services at a reasonable price. Get in touch with us today!

Driving traffic to your website is one of the most important things you need to do. After all, if no one visits your website, you will naturally fail at growing your business.

Now, if you are concerned about the growth of your website and your business, then it’s time to re-strategies. Read on to discover the website traffic increasing methods you should know today!

Go For Paid Advertising

Search engine optimization, social media marketing, and display advertising all aid in the creation of your brand and the targeting of the appropriate audience. You can adjust techniques to your own needs. For example, do you want more visitors or more conversions? Consider the following ad formats:

1. Search Ads

When a user’s query matches the advertiser’s keywords, they appear on search engine results pages (SERPs).

2. Social Media Advertisements

Creating content for various social media networks helps to increase website traffic, engagement, brand exposure, and other marketing goals.

3. Display Ads

This strategy comprises sprinkling text, images, rich media, and video adverts throughout a website.

Increase Website Promotion

Social networking is a highly successful marketing method for promoting your content and increasing traffic to your website. It has the potential to convert your target demographic into website visitors and, eventually, network traffic. Social media networks such as Facebook, Instagram, LinkedIn, YouTube, and Twitter can be used.

Invite Blog Contributors

Influencers in the sector can assist in promoting the content and driving visitors through organic search. This boosts your viewership, diversifies your content, and demonstrates the active participation of your field visits.

While the vast majority of influencers want to be compensated, they can promote your organization for free. Among the advantages are the following:

• It draws a niche market’s attention to your brand.
• It helps with networking.
• Aids in the ranking of your page in search engine results pages.
• It aids with development.
• Strengthens one’s position in the internet world.
• It boosts the amount of links pointing to your website.
• groves of renown
• Obtain qualified prospects.

Conduct Interviews with Top Industry Executives

Submit interview requests to industry thought leaders for blog entries. As a result, credibility, traffic, and visibility grow. Furthermore, the interviewee may share the information with others, assisting you in reaching a larger audience.

Optimize Website Responsiveness

Because almost everyone nowadays uses their smartphone to browse the internet, you must guarantee that your website is accessible and legible on all devices. Fortunately, there are several ways to ensure this optimization, including the following:

• The importance of the content is assigned to it.
• Several browsers and add-ons are tested.
• Everything is in working order.
• Improve the precision of device/browser pairings.
• Fonts are cross-checked to ensure uniformity across multiple devices and operating systems.
• Assist users in navigating the website
• Check that website popups are responsive.
• The rendering of your website should be quick.

Conclusion

If you have a business website, you should also focus on driving traffic to it. Traffic is a huge part of your success and is just as important as producing good content. More traffic means more income, more people to talk to, and more money to be made. If you want to drive more traffic to your website, simply look into these methods and see your desired results come to life!

Are you looking for a web design company in Tulsa? Hashty Techie LLC Design is a team of professionals who can grow your website and your business through a clear-cut design process. With us, your online exposure will exceed all expectations. Get in touch with us today and request a quote!

Creating SEO content can help boost your visibility. This increased visibility, in turn, can drive more traffic to your website, which may encourage people to buy what you’re selling. Creating SEO content can improve your business’s bottom line.

How to Write SEO Content

Over the years, Google’s search algorithms have continued to evolve. Pay close attention to these changes because they can help your web pages be in the top spots on the search engine results pages. But keep in mind that these algorithms change frequently—sometimes every three months—so what you learn today could be considered outdated in only a few months. 

Standard SEO content doesn’t have to be any particular kind of content. If it is helpful to the visitor and carefully crafted for a positive user experience, it will rank well in the search engines. Unfortunately, there’s a lot of bad content, which can hurt your SEO efforts.

When writing SEO content, it’s essential to know a few fundamentals.

1. Readability

The Googlebot prefers pages with a specific reading level so that all audiences—not just the people who have studied the subject extensively—can find value in it. It’s not about dumbing down your content; it’s about making it accessible to a broader audience who can also find value.

2. Length

Paragraphs longer than about four sentences typically rank poorly with search engine algorithms. However, it’s important to keep your paragraphs short on blog posts and other website content. Break up paragraphs into one to two sentences or three to four sentences. 

3. Formatting

The way you format your writing affects your SEO. Headings throughout your post help the reader navigate the content. Bullet points make it easier for the reader to take in lists quickly. Including images also makes it easier for the reader to take in ideas, especially if there is only one main point per image. Headlines also help organize your important points and follow a logical progression throughout the article.

4. Tone

Keeping a consistent tone helps readers understand the perspective you’re writing from. It also helps readability overall because it helps the reader have a consistent experience as they read your words. 

5. Linking

One of the main factors that can affect SEO is internal linking. This can link one page in your website to another or link one website back to yours. These types of links also boost credibility because you are providing more resources.

6. Keywords

To discover what keywords people are searching for, we review keyword research. Keywords can tell us what people are most interested in reading about on our website. They can also help us discover even greater keywords that we may not have missed, increasing our chances of being found by users searching for our products or services online.

7. Alt Text

This is an image with a description. For accessibility purposes, the description is inline text. Because search engines can’t read images, you must include the clear text so that search engines can find your website. You must write good, keyword-rich content.

Conclusion

Writing good SEO content doesn’t have to be difficult, but it does take some understanding. If you follow the tips above, you should be able to create content that is appealing to search engine algorithms and visitors.

Hashty Techie LLC Design is a web design company and digital marketing group in Tulsa, OK, with a mission to serve our clients with high-quality work at reasonable prices. Our Tulsa website design team delivers results by creating modern layouts with better usability, more vital content, and compelling calls to action. If you need local SEO services in Tulsa, get in touch with us now!